Email marketing is far from dead—in fact, it’s thriving in 2025. Whether you’re a seasoned strategist or just getting started, staying sharp means keeping up with the best industry insights, trends, and tutorials. We’ve curated 19 of the best email marketing blogs to follow this year, packed with inspiration, data, and hands-on tips.
1. Really Good Emails
If email design had a red carpet, Really Good Emails would be front row. This site curates the best email examples across industries and backs them up with insightful breakdowns. From B2B onboarding flows to retail promos, it’s a goldmine for creative inspiration and strategy.
Source: Reallygoodemails dot com
2. AWeber Blog
The AWeber blog has been around the block and continues to deliver. Expect practical advice for solopreneurs and small businesses, plus helpful how-tos on automation, list building, and email content that converts.
Source: blog.aweber dot com
3. ActionRocket
These folks live and breathe email design. ActionRocket is known for their cutting-edge, interactive email campaigns, and their blog doesn’t hold back when sharing pro-level design insights, code tricks, and brand storytelling via email.
4. Mailedin
Newer on the scene but making waves, mailedin offers a clean blend of practical email marketing strategies, tool comparisons, and platform-specific tutorials. It’s ideal for startups, marketers, and consultants looking to build smarter email systems.
5. Emailmonday
Jordie van Rijn’s Emailmonday is where email marketing meets deep strategy. Expect trend reports, automation frameworks, and sharp takes on personalization, segmentation, and data-driven decisions.
Source : emailmonday dot com
6. Email on Acid
Think of Email on Acid as your QA partner. Their blog dives into deliverability, accessibility, and rendering issues. If your emails need to look flawless across every device and client, this is your jam.
Source: emailonacid dot com
7. Campaign Monitor Blog
Campaign Monitor is known for sleek templates and strong analytics, and their blog delivers the goods on email trends, A/B testing tactics, and customer journey mapping with easy-to-digest content.
8. Elastic Email
Affordable and feature-rich, Elastic Email also runs a solid blog focusing on email best practices, tech tips, and ways to scale campaigns using automation and smart segmentation.
9. MarketingProfs
This isn’t just about email, but the MarketingProfs blog offers a treasure trove of B2B email marketing content, often backed by data and actionable frameworks. It’s the kind of stuff you’ll want to bookmark.
Source: marketingprofs dot com
10. Omnisend Blog
Geared towards ecommerce, Omnisend’s blog is all about cart recovery, automated flows, and omnichannel strategies that blend email with SMS and push. It’s super hands-on and growth-oriented.
11. EmailOctopus Blog
Lean, budget-friendly, and growing fast—EmailOctopus also punches above its weight with a blog full of straightforward guides, user success stories, and clever hacks for maximizing engagement.
12. Mailrelay Blog
Spanish roots, global reach. Mailrelay’s blog publishes in multiple languages and covers everything from GDPR-compliant email practices to newsletter writing tips, analytics, and campaign strategy.
13. Only Influencers
This one’s for the email pros. Only Influencers is more like a think tank, with contributions from top-tier marketers discussing ethics, innovation, and the future of email. Less fluff, more fire.
14. Pinpointe Blog
Great for mid-size businesses and B2B marketers, Pinpointe’s blog tackles topics like deliverability issues, HTML design, advanced targeting, and more. It’s data-forward and highly tactical.
15. Econsultancy
While not email-exclusive, Econsultancy offers some of the best marketing research and email insights on the web. Their deep dives into customer behavior and trends are must-reads for strategy-minded marketers.
16. Litmus Blog
(Litmus fans, you didn’t think we’d forget you!) Bonus mention: the Litmus blog is stellar for email testing, design inspiration, and performance analytics.
17. ConvertKit Blog
Tailored for creators and solopreneurs, ConvertKit’s blog shares content-focused advice on audience growth, segmentation, and monetization.
18. Moosend Blog
From beginner to advanced, Moosend keeps it digestible with guides on campaign optimization, email laws, and smart personalization.
19. Benchmark Email Blog
A strong all-rounder, Benchmark’s blog blends design, strategy, and industry insights for marketers of all sizes.
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